Decathlon has arrived in America Heralded as the Ikea of outdoor equipment, Decathlon has 1,444 stores throughout almost 50 countries. With everything from a $3 backpack to higher end tents and bicycles, their position as an affordable, high-quality sporting goods store is cemented across the world. However, the sports equipment behemoth only recently crossed into the United States. In 2017, Decathlon opened their first US Lab Store in San Francisco and will be opening their first full-scale store in April 2019 in Emeryville, California. The 47,000 square foot flagship store will feature more than 10,000 products for over 80 different sports, with more available online.