RFID Rollout in Fashion Retail
LPP Extends RFID Rollout at Reserved
Reserved sells around 100 million fashion and accessories items per year in approximately 500 stores and online. In order to optimize inventory and reordering, the LPP company relies on a large-scale UHF RFID rollout.
Rollout of RFID Technology Extended to the Mohito Brand
More than 100 million tagged products are sold in almost 500 stores. Phase two starts now: Additional soft tag RFID label integration and rollout kick-off for the Mohito brand.
Over 1,700 stores in Europe and the Middle East, five brands, around 210 million items sold per year – that's the fashion company LPP. Reserved is LPP's flagship brand with over 100 million items sold and almost 500 stores.
A brand-wide RFID rollout is currently underway. RFID technology is already integrated in almost 300 of the approximate 500 Reserved stores worldwide. LPP relies on RFID hard tags for identification, which are applied to the garments in the approximately 500 supplier factories directly during production. Sales growth of three to five percent is realistically achievable in the stores that are already RFID-enabled. Cash desk times are reduced by an average of five seconds per transaction.
Parallel to the completion of the rollout at Reserved, LPP is now initiating RFID integration in all stores of the Mohito brand.
LPP Company Snapshot
The clothing company LPP was founded in Poland in 1991. Today, the group includes five fashion brands: Reserved, Cropp, House, Mohito and Sinsay. In total, LPP sells around 210 million articles per year. With over 25,000 employees, a turnover of over 1.8 billion euros was achieved in 2018.
The more than 90,000 square meter distribution center in Gdansk supplies over 1,700 stores of all five brands with 1.8 million articles daily. With approximately 500 shops in Europe and the Middle East, Reserved is the flagship among the LPP brands.