Pairing the Physical with the Digital
Avery Dennison Smartrac bridges the physical and the digital, enabling businesses to add digital connectivity to any item.
Supply-chain visibility and increased operational performance; traceability and tracking; inventory management; brand safety, ingredient and storage integrity: all can be enabled or improved with the help of Avery Dennison’s industry-leading digital ID solutions and technologies.
In industries as diverse as Apparel, Beauty, Food, Logistics, Healthcare, Automotive and Aviation, Avery Dennison Smartrac RFID inlays and other trigger technologies pair every physical product with its digital twin, creating a sum-total pairing, making every physical product internet-connected. This new connectivity affords radical new possibilities for companies and consumers alike.
For companies, our digital ID technologies make inventories more visible and more productive, while providing greater insight into consumer behavior and preferences.
For consumers, our digital ID technologies enhance experiences and make shopping more satisfying, informative and fun.
For the planet, digital ID increases sustainability by improving transparency and reducing waste across the supply chain and making the disposal of products more responsible.
Learn more at rfid.averydennison.com.