Image: Levi Strauss & Co

Levi's Tagged Over 50 Million Articles with RFID

100% of US stores are already RFID-enabled!

A staggering 50 million Levi's products are currently tagged with UHF RFID labels. This is still far from the threshold. The next success story: 50,000 stores and online shops in 110 countries sell RFID-tagged Levi's products.

Stefan Otte, VP Global Real Estate & Partner Retail, Levi's, in an interview with RFID & Wireless IoT Global! The story will be published in issue 01/2020, released on February 20th 2020.

The entire process is based on source tagging. By 2021, 3,000 Levi's stores will be equipped with UHF RFID – Today, 100% of US Stores are Already RFID-enabled. RFID is becoming a standard technology in the fashion retail sector: sales increase, cost reduction, enhancement in customer satisfaction.

Increase in Inventory Accuracy in 3,000 Levi's Stores

Levi's articles are sold in 3,000 exclusive stores. The challenge facing all stores: How can customers always find the exact item they are looking for?

“A closer look at the jeans collection shows how extensive the store stocking is. In addition to a large number of cuts, the jeans are available in different colors and washes as well as numerous length/width combinations. On average, customers can choose from 200 different options – 120 for men and 80 for women,” reports Stefan Otte.

If a customer is looking for a particular model in his size, these jeans should ideally be placed on the designated shelf. The frequent store reality: Either the model they are looking for is in a different location or has been sold out without initiating a replenishment process.

RFID & Wireless IoT Global

You can read the full article – and numerous other exclusively prepared use cases – in the Retail, Supply Chain and Consumer IoT issue 2020. The issue will be published on February 20, 2020.

RFID & Wireless IoT Global is a leading e-magazine for users, integrators and developers of RFID & Wireless IoT.

  • Publication: 6 x per year as E-Paper
  • Content: Interviews, user reports, statistics, trend evaluations, research results and technology know-how
  • Topics: Industrial IoT, Automotive, Logistics, Healthcare, Retail, Smart City, Security and Consumer IoT
  • Technologies: RFID, NFC, BLE, LPWAN, RTLS, WiFi, 4G/5G, GPS, ORM, SAW
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Niklas Van Bocxlaer
Niklas Van Bocxlaer
Exhibition Manager
Lüneburg near Hamburg, Germany
Anja Van Bocxlaer
Anja Van Bocxlaer
Editor in chief and Conference Manager
Lüneburg, near Hamburg, Germany
Jan Phillip Denkers
Jan Phillip Denkers
Deputy Editor-in-Chief
Lüneburg near Hamburg, Germany
Vanessa Tan
Vanessa Tan
Editor & Marketing Manager
Lüneburg near Hamburg, Germany
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